While the Mott's® brand has been associated with apple products since 1842, C.H. Robinson Worldwide (CHRW) helped make it fresh in September of 1998. Since then, the program has grown. Mott’s now even offers Mott’s Fresh Pears! Mott's fresh apples are now offered year-round in stores across the nation.

When the Mott's brand is merchandised in your produce section, customers will instantly recognize quality. Seventy-two percent of consumers are familiar with the Mott's brand and, according to extensive testing, associate it with words like "quality," "trust," and "good-tasting." To bring this power to fresh produce, CHRW runs several consumer promotions per year.

As a CHRW branded item, Mott's fresh apples are part of a rigorous quality assurance program. CHRW and Scientific Certification Systems (SCS), a well-respected food safety consulting and certification organization, teamed up to ensure the best food safety practices are in place. Each co-packer's growing practices are audited to protect the consumer's trust in the Mott's brand, as well as your store.

An inspection team ensures that product adheres to Mott's quality standards, and a new Kwik-lok product tracking system and toll-free number on each bag allows CHRW to monitor commodities and retailers, and to identify problem areas quickly.

CHRW and Mott's, Inc. team up and encourage cross-merchandising through display contests, and by offering customer-focused merchandising events.

To begin building branded produce solutions that fit your business, e-mail or call 1-800-411-3596.